[ePub Download] influence : The Psychology of Persuasion : 9780061241895

Business Robert B. Cialdini 384 11th May, 2020

epub 503.28 KB

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Overview

For markters, this book is among the most important books written in the last ten years. -- Journal of Mariketing Research Influence should be required reading for all business majors. -- Journal of Retailing This book will strike chords deep in the hearts and psyches of all of us. -- Best Sellers Magazine The material in Cialdini's Influence is a proverbial gold mine. -- Journal of Social and Clinical Psychology.

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